Mass shootings have always been an issue in the U.S. So far in 2017, the country has witnessed a total of 307 mass shootings. There was a total of 483 mass shootings in 2016. This has been the deadliest year for mass shootings in at least a decade. The number…
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Promoting the Brand Mission: Barkley’s marketing strategy
Entrepreneur magazine defines branding as “the marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products,” highlighting how important the marketing aspect of branding is. At William Jewell College, new marketing materials are one of the most tangible products of the Brand…
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Womens basketball strives to build off the success of their previous season
On Nov. 15, the William Jewell College women’s basketball will officially begin its season. The team is entering the 2017-2018 season with the triumphant momentum of a winning record of 10-8 in the Great Lakes Valley Conference (GLVC). “We did things really well last year,” said Head Coach Jill Slominski.…
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An overview of Jewell Hall’s rich history
William Jewell College (WJC) is the oldest college still in use west of the Mississippi River, and the oldest building at WJC is Jewell Hall. Jewell Hall has a rich history with many legends. In 1849, the Board of Trustees, including Dr. William Jewell, Alexander W. Doniphan and Rev. Robert…
Read More“Through the Eyes of Picasso” and colonialism
Upon entering “Through the Eyes of Picasso,” the new featured exhibition at the Nelson Atkins Museum of Art, I found myself in a narrow hallway with tribal masks from indigenous groups from places ranging from New Zealand to Mexico—not at all what I expected from an exhibition showcasing Picasso. From…
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CRISPR: More Than Designer Babies
Clustered Regularly Interspaced Short Palindromic Repeats (CRISPR) technology has been the buzz of the scientific community over the past few years for its ability to alter DNA. The CRISPR/Cas9 technology offers promising results for various disease treatments, but this is sometimes overlooked. Instead, CRISPR is often equated with the idea…
Read More“The Thrill of” Sam Smith’s second album
I have this bad habit of picking two or three songs from an album that I like and only listening to those. However, Sam Smith’s “The Thrill of It All” is so good that I have had the whole album on repeat. Smith’s second album was released Nov. 3. The…
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“It’s not a brand, it’s who we are”
William Jewell College was founded in 1849 as a private liberal arts institution. Since then, Jewell has been known to provide a liberal arts education “unmatched in the Midwest.” In 2017, Forbes magazine ranked Jewell as the #177 liberal arts college in the country. Despite these accolades, in July 2016 Jewell initiated…
Read MoreSports Profile: Historic new Rams coach proving himself in LA
At the end of the 2016 season the Los Angeles Rams seemed to be in a hopeless position. After moving to the city of angels, the Rams finished with a 4-12 season. Trading their 2017 first-round pick for number one overall pick quarterback Jared Goff, who now seemed like a…
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